Images Have Great SEO Value

It's pretty obvious that images and photos are important for your blog.  As a matter of fact, us bloggers go to pretty extreeme lengths to get great photos and illustrations.  Many of us are paying thousands of dollars a month in photo rights fees. So why are you neglecting your photos?

Many bloggers are not as dilegant about maximizing the SEO potential of their images.  Actually, most bloggers do not realize that you can get a lot of search engine traffic because of your photos.

The obvious way occurs when other sites link to your great photos.  Clearly, that will help your SEO.

However, the images themselves can draw a lot of eyeballs, but you have to love your alt tags.  Take a look at this screencap to see what I mean.

alt_tag_wordpress_images

When the search engines crawl your site, they are looking at your images too.  The alt tags are what Google uses to identify the subject matter of each photo.

So think about it.  If you've paid all this money for a great photo, don't you want people to be able to find it?  Or what if these are great photos that you took, and no one else has them! This is how you'll attract new visitors to your site, and you won't have to reply soley on promotion from other sites.

Just think about how many times you've used Google's Image search.  Now you'll be a player in that space too.

Your alt tags should be just as keyword rich as your posts themselves.  Make sure to describe the photo and use the full names of the people in the photo.

There's also a plugin called SEO Images that will at least do some of the work should you forget.  At least install the plugin to get you started.

Remember, spending a little extra time up front will pay off for you in the long run.

ShareThis

ShareThis LogoEveryone seems to be into the snazzy little sharing buttons lately.  It's one of the first addons people decided to put on their blogs after they are up and running. The theory is that adding these buttons will encourage people to bookmark and share your post with others if they think it is especially noteworthy.  Great concecept in theory.

In reality, the clicks on these buttons are fairly low.  However, every little bit of incremental traffic generated from them helps, right?  So why not.  Plus, you never know if a whale will bookmark you and bring a ton of traffic.

Anyway, the last thing you want to do is litter the bottom of your site with 100 little bookmark chicklets.  It looks bad and makes your site load slower.  So what's the alternative?  ShareThis

ShareThis is a bookmarking tool for your blog or website that also does a simple "Email This to a Friend" function.

Right out of the box, it comes with all the most popular social networking sites and bookmarking sites.  In about 5 minutes, you can have this configured and launched on your blog.  It also comes with a handy little plugin for Wordpress that makes the implementation slightly easier.  However, you don't need the plugin portion if you are compfortable with it on your own.

You are left with a clean, small button on the bottom of your posts that says ShareThis with a little icon.  That's it.  Nice and clean.  When clicked, it pops open to reveal your sharing options.

For you as the site owner, you can track the usage of these networking tools through the ShareThis website.  That way, you can see if people are actually using it!